Our Approach To Packaging

With my past as a packaging manager in the cosmetics industry, I have a slightly geeky approach to packaging. The packaging we use is chosen from the outside for best functionality, quality and environmental impact.

Packaging for Facial Care Products and our 100ml Foot Cream:

All facial care products are packaged in fine airtight pump packaging. In my world the ultimate and absolutely right packaging for such products. This ensures a long lifespan, as no oxygen gets to the products, and you can't get your fingers and bacteria into the products. All assets are retained, which is also important for a fine, expensive and exclusive skin care product. The entire lifespan of the product is ensured and extended compared to, for example, jars. You can also save a little on preservatives, even though they are also naturally based.

These packaging are pure luxury packaging. You can also turn the pump head when you are not using the product, so that no oxygen gets in. There is a piston at the bottom of the packaging, which pushes all the product up and out, -so no leftovers, everything comes out and the packaging is completely empty when it is empty.

Packaging for FaceCleansing milk and body care products:

For both Face Cleansing milk, Body Lotion, Hand & Body Soap, Aloe Vera and our large 500ml. foot cream, we use pumps that are effective and hygienic. Again, there is no contact with the products before the product comes out of the pump. This again provides optimal conditions for durability and that fingers and bacteria do not get into the products.

• The pumps we use for both AloeVera gel, Face Cleansing milk and Hand & BodySoap are without metal parts, which we try to use so that you can throw the entire packaging and all pump parts in the recyclable plastic waste container.
• The pumps for our Body Lotion and 500ml. foot cream we have been forced to use a pump that contains iron parts. This means that you cannot throw the pump in a waste container for recycled plastic, but only the bottle. We have been forced to do this because we have not found a pump that is strong enough, without iron parts, to pump up the product. We are of course looking for alternatives and as soon as we have an alternative, we will go for it.
• Screw caps for Shampoo and Face Tonic – We have previously tried to use pumps, but unfortunately we had to use pumps that contain iron parts, as the plastic pumps were not strong enough for these two more liquid products. It is bad for the environment to use pumps with iron parts and we only use something where it is really necessary. We have therefore decided to use Screw caps instead of pumps on these two products, as these products work fine without pumps and again, I like to unscrew the cap, for the sake of our environment and not have to start a production with 1000 pumps including iron parts, which are not recyclable.

General information about our packaging:

is made of one of the "mild" forms of plastic, PE-HD, when we talk about the environment and pollution, but still ensures the right barrier properties that can hold the product and give it a relatively long lifespan. We continue to dream of something better and more right, in terms of the environment.

We are certainly keeping our eyes and ears open for a more natural and quality-assured solution. Up until now, we have not been able to find the right quality in terms of barrier properties and, for example, recycled plastic.

One thing we are a little proud of is that approximately 88% of all our plastic packaging does not contain iron, because we use pumps without iron parts - it is pure plastic and can be thrown directly into the recycling plastic waste container. This is also something that our certification body is looking into and the requirements are becoming stricter and stricter in terms of what we are allowed to use.

In addition, we have run without fine, resource-intensive sales cartons and on 95% of the range without large labels, as we have printed directly on the primary packaging. This saves a lot of resources for our world and also makes the price of the product more reasonable.

Our packaging is made of one of the "mild" forms of plastic, PE-HD, when it comes to the environment and pollution, but still ensures the right barrier properties that can last.